Kritr Privacy Policy

This Privacy Policy applies to personal data we collect about people who visit our websites, use our services, or otherwise interact with Kritr ("you" or "your"). Our services ("Services") include all websites, applications, and digital products operated under the Kritr brand by AI Brainiacs ("we," "us," or "our").

Each Kritr product may have its own product-specific privacy policy that supplements this policy. Where a product-specific privacy policy exists, it governs your use of that product. This brand-level policy applies to all general interactions with Kritr that are not covered by a product-specific policy.

Some terms we use in this policy:

• "Personal Data" means any information that identifies or relates to you as an individual, including information referred to as "personally identifiable information" or "personal information" under applicable data privacy laws.
• "Anonymized Data" means data from which personally identifiable information has been removed such that it can no longer be used to identify an individual.
• "Aggregated Data" means data that has been combined across multiple individuals and expressed in summary form for analysis. Aggregated Data is considered anonymized and is no longer Personal Data.

1. Information We Collect

We may collect the following types of Personal Data:

• Contact details such as your name, email address, phone number, and company or organization name
• Account data such as username and password when you create a Kritr account
• Communications that we exchange with you, including when you contact us via email, contact forms, or support channels with questions, feedback, or inquiries
• Device and technical data such as your browser type, operating system, IP address, and general location information such as city or country
• Online activity data such as pages you view, time spent on pages, navigation paths, referring websites, and access times
• Marketing data such as your preferences for receiving our communications and your engagement with them

How We Collect Personal Data

We may collect Personal Data from:

• You directly, when you provide information through contact forms, account registration, email inquiries, or other interactions
• Automatic collection through cookies, local storage, and similar technologies when you use our websites
• Third-party platforms, if you interact with Kritr through social media, linked accounts, or third-party services

2. How We Use Personal Data

We use Personal Data for the following purposes:

Service Delivery

• Provide, operate, and improve our websites and services
• Respond to your inquiries, feedback, and support requests
• Create and manage your account
• Customize content and communications based on your preferences

Analytics and Improvement

• Understand how users interact with our websites and services
• Analyze trends and usage patterns to improve performance and user experience
• Conduct internal research and development

Marketing and Communications

• Send you updates, announcements, and promotional communications where permitted by law
• Measure and improve the effectiveness of our marketing efforts

We do not use Personal Data collected from product-specific services for brand-level marketing purposes without your consent.

Compliance and Protection

• Protect against fraudulent, illegal, or harmful activity
• Maintain the safety, security, and integrity of our services
• Comply with legal obligations, resolve disputes, and enforce our Terms of Use
• Respond to law enforcement requests as required by applicable law

3. Who We Share Personal Data With

We may share your Personal Data with the following categories of recipients:

• Hosting and technology providers that store and process data on our behalf using secure cloud infrastructure. These providers do not use your Personal Data for any purpose other than providing their services to us
• Analytics providers that help us understand how our websites and services are used
• Marketing communications providers that help us deliver email and other communications. You can opt out of marketing emails at any time
• Payment processors that handle billing and transactions for paid services. We do not have direct access to your payment card numbers
• Government authorities where required to comply with the law, enforce agreements, or protect rights, property, or safety
• Business transferees in connection with a merger, acquisition, restructuring, or sale of assets

We will never sell your Personal Data to anyone.

We may share Aggregated Data or Anonymized Data with partners, service providers, or other third parties. Such data is no longer Personal Data and cannot be used to identify you.

4. Cookies and Similar Technologies

What Are Cookies

Cookies are small pieces of data placed on your device by websites you visit. They help websites recognize your browser and remember your preferences.

How We Use Cookies

• Strictly Necessary Cookies: Required for basic website functionality such as setting your privacy preferences. These cookies do not store personally identifiable information
• Analytics Cookies: We may use analytics tools to understand how users interact with our websites. These tools collect information such as page views, session duration, and navigation patterns in aggregated form
• Marketing Cookies: We may use cookies to measure the effectiveness of our marketing efforts

Your Cookie Choices

You can control or delete cookies through your browser settings. You may also manage your preferences through our cookie consent tool, if available on the website. Please note that disabling certain cookies may affect website functionality.

5. Data Storage, Security, and Retention

Storage

We store Personal Data using secure cloud infrastructure. We employ administrative, technical, and organizational security measures designed to protect your data. However, no system can be guaranteed to be completely secure.

Retention

We retain Personal Data only for as long as reasonably necessary for the purposes described in this policy, to meet legal obligations, resolve disputes, and enforce agreements. When the retention period expires, we delete or anonymize the data.

To determine the appropriate retention period, we consider the nature and sensitivity of the data, the potential risk of unauthorized use or disclosure, the purposes for which we process the data, and applicable legal requirements.

6. Your Rights

Subject to applicable law, you have the following rights regarding your Personal Data:

• Access: You may request confirmation of whether we process your Personal Data and obtain a copy of it
• Rectification: You may request correction of inaccurate Personal Data
• Erasure: You may request deletion of your Personal Data from our systems
• Portability: You may request a copy of your Personal Data in a machine-readable format
• Objection: You may object to the processing of your Personal Data for certain purposes, including direct marketing
• Restriction: You may request that we restrict further processing of your Personal Data in certain circumstances
• Withdrawal of Consent: Where processing is based on your consent, you may withdraw that consent at any time

To exercise any of these rights, please contact us at contact@kritr.com. We may need to verify your identity before processing your request. We will respond to your request within a reasonable timeframe as required by applicable law.

We will not discriminate against you for exercising your privacy rights.

7. Personal Data of Children

We do not knowingly collect Personal Data from children under the age of 18 or the applicable age of majority in your jurisdiction.

If we learn that we have collected Personal Data from a child under the applicable age, we will delete that information promptly. If you believe a child may have provided us with Personal Data, please contact us at contact@kritr.com.

8. Third-Party Sites and Services

Our websites and services may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of those third parties.

We encourage you to review the privacy policies of any third-party websites or services that you access through our Services.

9. Product-Specific Privacy Policies

If you use a Kritr product such as MyLabStory, that product has its own privacy policy that governs data collection and use within the product. In the event of a conflict between this brand-level policy and a product-specific privacy policy, the product-specific policy controls for your use of that product.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of changes by posting the updated policy on our website with a revised effective date.

For material changes, we may also notify you via email or through our services. Continued use of Kritr services after changes are posted constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions, concerns, or would like to exercise your privacy rights, please contact us at:

Legal Entity: AI Brainiacs

Brand: Kritr

Email: contact@kritr.com

This Privacy Policy applies across all Kritr services unless supplemented by a product-specific privacy policy.